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How to white label EnterraMon reports

On a Business or Agency plan an EnterraMon report can carry your name, your colours and your logo instead of ours. The recipient does not need an EnterraHost account to read it.

This is the part that makes monitoring resellable. A report with somebody else’s branding on it is your report, and it is the artefact a client keeps.

Which plans include it

White label is on Business and Agency. It is not available on the lower tiers, and the branding controls are not shown where it is not included.

Two levels of branding

There are two places to set a brand, and the relationship between them is the thing people get wrong.

Master branding lives in Settings. It is the Agency brand, set once, and it is what a service uses unless something overrides it.

Per-service branding lives on the service’s own product page. A setting made there applies to that service and leaves the master alone.

So the working pattern is to set the master first, then override only where a particular service needs to look different. Setting a brand per service without a master means the next service you add starts unbranded.

What the colours change

The colour controls are not a theme for the email. They are the report’s charts and score gauges, and there are enough of them to reach the parts a logo cannot.

What each group of color controls in the EnterraMon report brand affects.
GroupWhat it colors
Background and cardThe report surface, the panels on it and the dividers between them
TextBody text, badge text and highlighted text
LinesBorders and dividers
Gauges, four coloursThe score gauges
Chart series, four coloursThe lines in the performance charts

The four gauge colours and the four chart colours are the reason a rebrand looks finished rather than applied. A report with your logo in the corner and orange gauges still reads as somebody else’s product.

Colours are accepted as #rgb, #rrggbb, #rrggbbaa or an rgb() value. A value in another format is ignored rather than rejected, so a colour that does not appear to save is usually a format the field did not accept.

Fonts

A title font and a body font, each set by family name. Stick to families that are widely available, because the report is rendered where it is generated rather than in the recipient’s browser, and a font that is not installed falls back to a default without telling you.

Logos

Header and footer logos are controlled separately, and each has its own settings.

  • A header logo and a footer logo, each enabled or disabled on its own
  • A width for each
  • A position for each

Separate control is what lets you use a wordmark at the top and a smaller mark in the footer, which is the usual arrangement on a client document.

The uploaded file is stored and served from our object storage, and the report links to it. Accepted formats are PNG, JPG, JPEG, WEBP, SVG and GIF. SVG gives the sharpest result at both sizes, provided the file has no external references in it.

The footer contact block

An email address, a phone number and a website can be placed in the report footer. On a client report this is the part that gets used, because it is where somebody looks when they want to ask about something they have just read.

Other options

A report name, which replaces the default title. An alignment setting for the header. Rounded or square panel borders. White icons, which is worth turning on when your brand colour is dark. And a glyph toggle that controls the decorative marks in the report furniture.

How it reaches the client

Branding applies to the scheduled report as well as the one you generate by hand, so a weekly report arriving in a client’s inbox is already yours. Scheduling a weekly report covers setting that up, and setting up alert contacts covers who receives it.

The alert emails themselves can be customised too, so a client who receives a downtime notice does not get it in our wording. That is worth doing at the same time as the report brand, because the email is often the first thing they see.

Every guide in this category is on the EnterraMon page.